Meta
Product Design — AI
AI technologies that brought frontier agentic experiences to customers for the first time. AI assistants to implement codeless integrations for you.
Currently building orchestrators for managing AI agent swarms and recursive loops
I
build
AI-native
products,
end
to
end.
Product leader at Meta bringing frontier agentic AI experiences to advertising customers. Founder of Beacon. Fractional CPTO for growing companies.
Career
MetaBeaconAuroraLogitechIntuitoneIDYahooTBWA\Chiat\DayDeutsch LA
- Industries with deep knowledge
- 0+
- Design and UX awards
- 0+
- Apps designed & coded solo
- 0
- From Series A to IPO
- 0
Selected work
Aurora
Product Design & UX — Autonomous Vehicles
A full suite of self-driving software... simulation, perception, motion planning, dispatch, fleet management, vehicle operations, log playback, rider experience, company metrics. From Series A to IPO.
Logitech
Product Design — G HUB
Logitech G HUB, the software for Logitech G gaming hardware. One surface for gear, lighting, macros, and profiles, used by millions of players.
Beacon
Founder — Product, Design & Technology
Real-time utility monitoring amd property compliance with zero hardware. Built with a small team. Over 500 customers and growing.
Allocate
Product Design & Front-End
Alternative investing for the innovation economy. Platform, diligence, reporting, and design system, with production code shipped.
Solo-shipped apps
I currently have iOS apps on the App Store. Designed, coded, and released by me. Every Year, the perennial calendar for dates that repeat every year. Done, the simplest to-do list.
Apple Design Award✦Red Dot ×8✦iF Award ×8✦Cannes Lions✦Webby ×2✦CES Innovation✦SXSW✦Clio✦D&AD✦Meta AI Vibe Coding Hackathon Winner✦Meta NYC Hackathon Most Innovative✦
What I do
Agentic product development
Frontier agentic experiences designed, prototyped, and shipped with production-level code. Agentic workflows are my default operating mode, they compress an entire team into a team of one. Meta hackathon validated: AI Vibe Coding winner, NYC Hackathon Most Innovative.
Product design
Zero-to-one definition through polished, shipped UI. Complex domains: autonomous vehicles, fintech, gaming, security and encryption, compliance. Created design systems at Allocate, Aurora, Beacon, Logitech, oneID, and others.
Engineering
A designer who builds. Production-level front-end code in TypeScript, Vue.js, and React. Solo iOS apps from architecture to App Store release.
Company building
Founder of Beacon. I've been involved in 4 acquisitions, 1 IPO, and 7 startups that have raised multiple rounds of funding.
I grow startups and small businesses.
As a fractional CPTO, I bring product, design, and technology leadership to companies of all sizes, operating AI-native from day one. This helps companies go from 0 → 1, or from traction to growth.
Email me- FoundedFrom the idea to $1M+ in ARR
- SoldHelped startups reach acquisition
- ScaledGrew startups into big tech companies
- PublicSeries A to IPO at Aurora
- ShippedCountless apps and software applications
Off the record
I live in the San Francisco Bay Area with my wife and 3 kids. I'm love film, photography, music, and sports. Before tech, I worked in advertising at TBWA\Chiat\Day and Deutsch LA, and worked on brands including Adidas, Apple, Dr. Pepper, The Grammy's, Infiniti, Nissan, Pepsi, Target, Tostitos, Visa, and Volkswagon. Outside of that, there are a few things that don't fit on a resume...
- Appeared in movies and TV shows
- Starred in a Super Bowl commercial
- Wrote a movie and directed short films
- Produced and co-hosted a live show
- Recorded and released an album
- Designed some houses